Etsy Holiday

Etsy wanted to tell discerning (and sometimes cynical) New Yorkers that the best gifts are thoughtful, one-of-a-kind, and tailor-made for the recipient—the kind you find on Etsy.

Lisk Feng helped us illustrate dozens of real gifts found on Etsy, and we created these OOH subway ads to win over even the grinchiest New Yorkers.

6 Gifts as thoughtful GREEN.jpg
1 Make her holiday.jpg
3 The perfect gift.jpg
2 Give him something.jpg
4 Gifts for the make-believers.jpg
5 Fetch the perfect present v2.jpg
6B Gifts as thoughtful RED.jpg